Everything You Need to Know About Employee Pricing
Stellantis has launched its “Freedom For All” campaign, offering employee pricing to all customers on most 2024 and 2025 Chrysler, Dodge, Jeep, and Ram vehicles. This initiative, running from April 4 to April 30, 2025, allows buyers to choose between employee pricing or existing cash incentives, providing flexibility to select the best deal for their needs.
What Is the “Freedom For All” Campaign?
The “Freedom For All” campaign is Stellantis’ response to recent market challenges, including new tariffs and high inventory levels. By extending employee pricing to the general public, Stellantis aims to boost sales and offer consumers significant savings during April 2025.
Key Details
- Duration: April 4 – April 30, 2025
- Eligible Brands: Chrysler, Dodge, Jeep, Ram
- Offer: Choice between employee pricing or existing cash incentives
- Exclusions: Certain specialty models like the Ram 1500 RHO and Jeep Wrangler Rubicon 392
How Does Employee Pricing Work?
Employee pricing allows customers to purchase vehicles at the price typically reserved for Stellantis employees, often resulting in substantial savings off the Manufacturer’s Suggested Retail Price (MSRP). However, it’s important to note that this pricing cannot be combined with other offers, such as cash rebates or special financing.
Potential Vehicle Savings
Savings vary by model and region, but here are some examples:
- Ram 1500: Up to $5,800 with employee pricing; alternative incentives may offer up to $10,500
- Jeep Grand Cherokee: $900–$1,800 with employee pricing; alternative incentives up to $7,000
- Jeep Compass: $500–$700 with employee pricing; alternative incentives up to $7,500
Participating Models
Most 2024 and 2025 models are eligible, including:
- Chrysler: Pacifica, Voyager
- Dodge: Charger Daytona, Durango, Hornet
- Jeep: Wrangler, Grand Cherokee, Compass, Gladiator, Wagoneer, Grand Wagoneer
- Ram: 1500, 2500, ProMaster, ProMaster EV
Strategic Context
The campaign aligns with Stellantis’ broader strategy to address high inventory levels and counteract the impact of recent tariffs. By offering flexible pricing options, Stellantis aims to attract a wider range of customers and stimulate sales during a challenging economic period.
FAQS
No, employee pricing cannot be combined with other offers like cash rebates or special financing.
Most 2024 and 2025 models are included, but specialty models like the Ram 1500 RHO and Jeep Wrangler Rubicon 392 are excluded.
It’s best to consult with your local dealer to compare employee pricing against current incentives for your chosen model.
Yes, the “Freedom For All” campaign is available at participating dealerships across the United States.
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